Posts Tagged "Facebook"
Books I Read #4. Grouped by Paul Adams
Despite all the leaps in technology we are still complex social creatures and an solid in-depth understanding of psychology rather than technology will define the winners in marketing and business. Paul Adam’s book ‘Grouped’ is a surprisingly short read (it…
Using Social Networks to Help You Network
I had the pleasure of presenting to around 200 people at a Fingal Business Network event in the Clarion this week. Very interesting mix of people. The main part of the presentation was about how to use social media to…
Facebook Checklist
Fridays seem to arrive so fast especially when I have set it as my day to blog. Following on from the checklists that were developed for the Social Media Working group session at the IIA. This one is courtesy of…
What is your online reputation number?
How influential someone is in PR has alway been a bit foggy to say the least. It is easy to claim you are influential but proof has normally been in the form of being able to open doors or hidden in…
Social media – hot or not in 2009
Net Imperative ran an interesting story about the blocks to and attitudes towards social media. The basis of the story was research was called out by Sapient Interactive. Lack of understanding was predictably one of the main blockers to implementing campaigns but the good…
Will the Arts lead the Web 2.0 Wave?
The Arts Council ran a thought provoking conference yesterday in Dublin Castle entitled New Media New Audience. The attendees ranged from small theatrical organisations to service providers. It was positioned as a thought platform but the organisation went beyond that…
Building Applications in Facebook
Facebook offers a great medium for building relevant applications and is one of the reasons that it has maintained its current numbers of subscribers. We have built an application called Get Creative which is a database of Public Relations, Marketing…
Online PR Presentation from Search Marketing World 2008
I finally managed to work out how to post presentations through slideshare. Great tool. The presentation below is one I gave at Search Marketing World 2007. Here are the notes to help make sense out of the slides. My name…
