Courtesy of Mark Tarbatt from Generator for his tweet on the bus shelter that watches. This Amesty International bus shelter ad uses eye tracking technology to switch the ad content dependent on whether someone is looking at the ad or…
Finally managed to play around with the augmented reality tool that has been doing the rounds. Basically you need a web cam, log on to GE Augmented Reality site and print out the image below. Depending on the selection you pick, there…