Category Archive for "Irish media"

Irish media influence on twitter growing

In preparation for a presentation I am giving at Hotel Website Marketing next week I pulled together a list of Irish media on Twitter and used Klout to some insight into their rankings/influence.  The results were surprising.  The landscape is…

Could Augmented Reality Be the Answer To Newspaper Woes

Newspaper readership and the ability to translate younger readers into future buyers is a real tricky one for Irish media.  The online habits of younger readers are well documented and last weeks announcement that the online had overtaken TV and other media forms…

RTE taking on Bebo

The Examiner ran a piece on RTEs plan to run Aisling’s Diary, a three minute “Snack TV” soap aimed at teenagers.  Its almost a Bebo in reverse.  Bebo started Sophies Diary online and are now looking to the major tv stations…

Irish Times Goes Audio

Following the training of Irish Times staff a few weeks ago the fruits of their hard labour can now be seen online. Now Irish Times journalists go out with trusted pen, paper and digital recorder. Journalists recording interviews is nothing…