Comments on: Should PR Own Social Media? http://www.eoinkennedy.ie/uncategorized/should-pr-own-social-media/ Traditional and Online Merged Sun, 14 Aug 2016 04:29:16 +0000 hourly 1 By: admin http://www.eoinkennedy.ie/uncategorized/should-pr-own-social-media/#comment-45400 Mon, 25 Mar 2013 09:23:56 +0000 http://eoinkennedy.ie/blog/?p=482#comment-45400 Agree Brian. Alot of time and effort is wasted by rushing in without taking a more strategic approach. Real divergence of skills in the PR market – some exceptionally gifted and some poor – like every sector of the market I suppose. Thanks for the comment.

]]> By: Brian McCarthy http://www.eoinkennedy.ie/uncategorized/should-pr-own-social-media/#comment-45241 Sat, 23 Mar 2013 11:41:19 +0000 http://eoinkennedy.ie/blog/?p=482#comment-45241 Hi Eoin,

Interesting post. I think Social Media represents a great opportunity for PR if used intelligently and where it is appropriate. The key lies in creating a strategy before acting and evaluating what mediums (if any) are best suited to the specific campaign / target market – before investing resources.

Keep up the posts!

Best

Brian McCarthy

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